One of the summer jobs I had while I was in college was working at Toys R Us. I've mentioned that I worked there before, but I don't think I mentioned that I worked there on two separate occasions, the first being while I was in college. It... didn't go well.
See, there was a problem: I was too helpful. No, seriously. At the time, TRU had a policy about helping customers: We were allowed to take the customer to the place in the store where any given item ought to be but, if it wasn't there, we were to say, "If it's not on the shelf, we don't have it." Even if there was a box of the item on the overstock shelf (on the aisle just above the items), we were to tell the customers that line. I couldn't bring myself to do it; it was virtually always a lie.
I got more commendations from customers than any other... oh, wait, I was the only employee that summer to have customers comment that I had done a good job to management. Enough so that it was brought up in a store meeting. And, yet, I was reprimanded for helping customers during my first performance review. During my second, I was told I "wasn't working out" and let go. Oh, yeah, also because I was "anti-social" and did things like read during my breaks rather than go outside and smoke with everyone else. [Yes, I was told that part of why I was being let go was non-work-related behavior. (And the not smoking was specifically mentioned.)]
Jump forward several years. I had moved to CA a few months before, and I needed a job. I needed a job like "right now." TRU was running an ad that they were hiring, so I went in. Yes, even having worked there before, I was willing to go. I needed the job. And I wasn't in LA anymore, so I was hoping things would be different.
And they were different. One of the things that had changed during my absence was a shift in corporate thought from "the customers get in the way of the job" to "the customer is the job." When I was hired in CA, I was told "the customer always comes first." It was a huge difference. So huge in fact that not only was I not "let go" after my "trial period" (or whatever it's called), I was promoted faster than anyone else working in that location. Basically, as soon as they were able to promote me (because TRU has policies about minimum times before someone can be promoted), they did. And again. And again. Until I quit (which is a long story and not applicable to this).
Which brings me to my point: I didn't change. I had the same attitude and behaviors working at TRU the second time as I did the first time. It was Toys R Us that changed. They changed what they were looking for in an employee, so I went from being someone who "wasn't working out" to someone who was very valuable (they tried to talk me into staying more than once when I quit). Oh, and I was still reading during my lunches and breaks, too.
If I had try to change who I was, the way I was, when I went and tried to get the job after I moved, I wouldn't have been right for it, and I would have been "let go" again because "it wasn't working out." Writing books works that way, too. If you spend your time trying to adapt to the market, trying to fit in with the current trend, you'll always be a step or two behind. You can't help but be, because you're too busy reacting to an organism that changes faster than anyone can keep up with. When you just do your thing, eventually, it will come into alignment with you.
At least for a while.
I'm sure that at some point (if it hasn't happened already), TRU will go back to their attitude that the customers are an evil which have to be endured, just as readers will one day go back to the attitude that vampires are an evil which have to be endured. [As my son would say, "See what I did there?"] Basically, trends change. Find your thing and stick with it.
And, if anyone ever tells you, "If it's not on the shelf, we don't have it," don't believe them. Right now, that's Target's line, but I make them go look.