Showing posts with label platform. Show all posts
Showing posts with label platform. Show all posts

Monday, March 6, 2017

Social Media and Politics

The current political climate has made social media kind of tricky. And prickly. In more genial times, social media tends to be a mostly superfluous time waster full of cat videos and people trying to sell you stuff. Which is not to say that it's not still those things but, now, it's also full of political controversy, fake news, and hurt feelings.

Of course, part of the beauty of social media is that it can be used for all of those things or none of those things. It can be a great tool or just a way to keep in contact with people. All of which is also part of the ugliness of social media.

And all of which is a bit beside the point while also still being part of the point.

I've been on social media for a while now -- haven't we all? -- but, more importantly, I've been using social media for the vast majority of that time. Yes, I'm drawing a distinction between merely being on social media and using social media. "Everyone" is on social media, but most people don't use it. Or, at least, they haven't been. However, with the new political awareness that's happening, there is an accompanying call for more people to shift from just being on social media to actually using it for more than just being connected to people and posting memes.

And some people are... trepidatious... about that, about stepping up and putting social media to a use beyond just on. Not to mention the people who aren't even on social media suddenly being asked to develop a presence there.

With that in mind, here's a brief guide to the use of social media in the age of politics (from someone who in no way claims to be an expert at social media):

1. Be aware of the consequences.
Yes, there will be consequences, almost certainly. The least of these will be that people with whom you have been "friends", and even actual friends, possibly for years and years, will unfriend you (or unfollow you or whatever the applicable term is for your platform). This could be because they have philosophical differences with your political position or affiliation, or it could be for the simple reason that they don't want to see political posts because they've decided that they're too negative and would rather bury their heads in the sand and only watch the aforementioned cat videos. However, you could also be harassed by people who don't agree with you or even threatened. This is the kind of thing many people don't stop to think about ahead of time and, then, are surprised when it happens, so it's better to know what you're getting into.
2. Know your message and choose the social media platform that best supports that message.
This part is on you to do your research and to know what it is you want to accomplish. Do you write long-winded essays declaring your views to the world? Twitter probably isn't for you as a primary platform. Do you caption pictures, turning them into funny memes? Maybe you want to look at snapchat. Really, though, choose a platform that supports your message and what you want to accomplish.
3.  Along with that, know your audience and use the platform most likely to reach them.
There's nuance here between #2 and #3 that I'm not going to spend the time to try to explain, right now, but, to put it simply, if you're trying to reach people like me, snapchat is not the platform you want to use. Snapchat might be the platform most suited to your message, but, if I'm your audience, you're not going to reach me. You need to, as much as possible, harmonize your message to your audience and to the platform best suited for both.
4. Join groups.
Find some political action groups on your chosen platform(s) that have similar agenda items and become active in them. They can be a great support system and provide ideas you might not think of.

In no way is this list comprehensive, but it should help point you in the right direction.

Thursday, June 13, 2013

What Your Blog Says About You: Part Three -- Frequency, Consistency, and Participation

Just as personality and content go together, so do frequency, consistency, and participation. Really, these things could be clumped together into how active you are, but each needs to be dealt with individually, too, so we're gonna do that. Activeness, though, is critical if you want your blog to be successful, especially at first. Unless you're famous that is. Most of us, though, are not famous, so how active we are can be a determining factor in whether anyone pays any attention to what we're doing.

This is something my cat knows pretty well. When my cat wants attention, he knows exactly what kinds of things he needs to do to make sure I'm paying attention to him. This is especially useful in the middle of the night. For him, not for me.
He plays music. Or he scratches on doors. Or, well, any number of things. And, yes, we do keep the piano closed, now.

So... let's talk, first, about frequency.

How frequently you blog will have a lot to do with the amount of traffic you get to your blog. Of course, the obvious reason is that the more often you blog, the more often people that want to read your blog will have to stop by to read what you have to say. But it's more than that. How often you blog keeps you in the minds of your readers. It helps them to remember who you are, and that's important. When you're starting out, if you blog less than once a week, it's quite possible for a "follower" to see your post in their feed or reader or whatever and say, "Who the heck is that?" You don't want a "who the heck is that?" response to your posts. Here's a good example of how this kind of thing works:

Let's say you participated in the April a-to-z challenge, which is just that, a challenge. I won't argue that. So you did a pretty good job during April, maybe even completed the challenge but, at least, did, say, four posts a week. Then, in May, because you're feeling rundown or overwhelmed or whatever with all the blogging you'd been doing, you take a break. I know, many people do. But you'd picked up all of these new followers who don't know anything at all about your actual blogging style and, then, you don't post...
Until June. And the response is, "What the heck blog is that?" [And you probably even start with an apology about how you haven't been posting, which is a completely separate reason for people to roll their eyes (but we'll get to that next time).] Yes, some of them won't even click through to find out what the heck blog that is. Or, maybe, said person added so many new blogs during April, people that kept up posting frequently, that he's, now, uninterested in your blog. The amount of posts a person can read in a day is, after all, finite. [Unless you are Alex, but I'm beginning to believe he actually lives outside of time.]

Which leads us to consistency. Even if you can't post with great frequency, being consistent can be just as important. Let's say you're going to make 24 posts in the next year: It's much better to post twice a month than to post seven times the first month, five times the second month, skip the next two months, then post seven more times... Unless you have some exceptional content, people just won't take you seriously with that kind of routine. Which is why all of this is important, anyway. When and how you post tells people about the kind of person you are.

So, wait... let's go back to the whole having a successful blog thing. This is an important consideration and it goes back to that whole "what is the goal of your blog?" question I mentioned in an earlier post. If your goal is to just have a blog and you're really doing it for yourself (or whatever) none of this matters, BUT, if you're goal is to have a "successful" blog--and by successful I mean a blog that gains followers, gets comments, and people want to follow--then these things are important. Vitally important.

And, now, let me address just the writers out there, because I know a lot of you have blogs with the goal of building a platform. If your goal is to gain readers, your readers need to have a certain level of trust. Trust in you and trust in your writing. If your blog exists to say to readers, "hey, look at me; I have a cool blog with lots of interesting stuff; come see how I write so that you'll want to buy my book" [There's nothing wrong with having that blog, by the way. It's completely valid to want people to know who you are so that they will want to buy your book.], then your blog needs to reflect your writing ethic. If you blog inconsistently (either in frequency OR content), people will view your writing that way, too. If your content is inconsistent, people will think your writing is inconsistent. If your frequency is inconsistent, it won't matter how good a writer you are, because people won't trust that you can deliver the material. [And let me just add, if, on your sidebar, you have listed about eight WiPs AND you can't manage to blog more than every three or four months, people will completely dismiss you as a serious writer. Well, I will, anyway, and I'm pretty sure I'm not the only one affected that way.] The point here is that your blog is a reflection of you. You as a person and you as a writer. So, if you're going to have a blog, you have to take it seriously.
If you're a writer.

All of that brings us to participation. And, oh, man, what a sticky one this is. When you're starting out, especially, it doesn't matter how good your content is, how frequently you blog, or how consistent you are if you don't participate in the blogging world. It's only by visiting other blogs and commenting that people even know you exist. And you can't just run around saying "come visit my blog" on every blog you run across, because that is a sure way to keep people away. Participation comes in three ways:
1. Your posts.
2. Commenting on other blogs.
3. Responding to comments on your blog.
The thing is, you are, by putting your blog out there, asking people to come in and listen to what you have to say. And, really, why should anyone do that? Unless you're going to do the same, that is. No one wants to hang around the guy that just talks all the time, you know, and never listens. People start to avoid that person. And they'll avoid your blog, too, if that's the way you handle it. And commenting on a blog is not the same as being the one talking; it's a way to demonstrate that you've been listening. So is responding to comments. I'm sorry, but, if you're not Stephen King, you can't expect people to just walk in and pick up the bread crumbs you're sprinkling on the ground.

So here's a personal peeve:
I really hate it when people complain about how they don't seem to be gaining any followers, and I say, "Well, do you spend any time reading other blogs and commenting?" and I get the response, "Oh, no, I don't have time for that." Well, then, that's your answer. If you can't make time for that, why should anyone make time for you? Seriously. Unless you're words are literal gold falling to the ground (that will also pop out of my monitor as I read your blog), why should I spare the time for you that you will not spare for me? That's just how that works. And I don't mean this in any "let's trade back scratches" kind of way; this is how you form a relationship. A relationship is not me showing up to "listen" to you for half an hour every few days while you ignore my existence.

But, then again, it's all about the goals for your blog. If your blog is just for you, and you don't care about followers or readers or anything, then none of this matters, but, if you do want a "successful" blog, you can't do it in a vacuum. You  have to participate.

Tuesday, September 6, 2011

Campaign Challenge: The Man With No Eyes

I've had a secret project going on for a while. Part of the reason it's so secret is that I'm not really very far along on it. Work on The House on the Corner (buy it now! >grin<) and its sequel, Brother's Keeper, have kept me pretty busy over the last many months. But I do have this other story happening in little bits and pieces. Actually, I'm going to start showcasing some of it, soon, so I thought this first challenge in the campaign would be a good place to introduce Tib. Or Tiberious. But he prefers Tib, because Tiberious is what his mother always calls him when he's in trouble.

It's going to be his birthday soon, and bad things are starting to happen. I hope you enjoy this little introduction. Oh, and, yes, it comes in at exactly 200 words.


The Man With No Eyes

The door swung open as Tib approached. For just a moment the thought flitted through his head that, maybe, all the bad stuff was a lie and his mother was there waiting for him. But, no, he knew it had done it of its own accord. No, not its own. The shadows.

They were in there, waiting for him. He could see them stretching through the house and up the stairs. Moving without moving. The bright sunshine outside only served to make the shadows more distinct. More real. He could hear them in his skin as he moved across the porch. Hear them calling to him. Whispering to him. He shivered and stepped into the house. His house. The house that his mother should be in. Except that she wasn't. He just hoped it wasn't the man with no eyes that had taken her. Maybe she'd gotten away.

But, no... if she was safe, the shadows wouldn't be here. In her house. He stood in the middle of the patch of light stabbing into the living room from the open door. From the back corner of the room, a figure emerged. A man with no eyes. The door swung shut.


Friday, August 26, 2011

The House on the Corner

So... The big news of the day, at least for me, is that The House on the Corner: First Person Edition is now available! Yes, I am excited. The proof looks SO good. Of course, Rusty Webb had a lot to do with that, since he did the cover art. The very spectacular cover art, I might add. Actually, not might add, because I did add it. I hope at least some of you will decide to pick it up and try it out. Currently, it's available through CreateSpace for $14.99 and for the Kindle for $2.99. You know, $2.99 isn't much. I'll have it set up for the Nook, soon, and I'm going to look at Smashwords, although I haven't used them before, so I haven't made any decisions about it, yet. Oh, and Goodreads. Which I'm on, but I only just learned I can sell through there, too, so I have to work that out. Autographed copies can also be available directly through me if you are PayPal capable. The book's supposed to be available through Amazon itself, also, but, for some reason, it's not showing up, yet. >shrug< It's better if you buy the physical copy through CreateSpace, anyway.

[Edit: The House on the Corner is, now, also available on the Nook for $2.99!]

Here's what I need from you guys... yeah, yeah, I know, but, really, there is something I need from you. I mean, other than just buying the book. It would be great to get some reviews. Preferably good reviews. :) Good reviews would be awesome. Especially on Amazon. So, yeah, this is what I'm asking: if you buy the book, read the book, like the book, please review the book. On your blogs would be great, but posting on Amazon and Goodreads would be awesome. Really awesome. Now, if you don't like the book, well... I'm not going to say don't review it. Because, you know, if you hate it and think it's the worst piece of crap ever written, it would be kind of wrong to just keep that to yourself. But I'm pretty sure it's not that bad. Of course, I'm biased. I mean, it's not Tolkien, but it's better than... well, I won't name names, but it's better than a lot of the traditionally published stuff out there right now. By "a lot", I might mean most.

Okay, I'll (mostly) be finished talking about The House on the Corner (for the moment).

As some of you might know, there's this blogfest thing going on. You know, this one:


Some of you are new followers from the blogfest, and I've picked up a few new blogs to follow, too, although I haven't had time, yet, to get around to as many as I would have liked. So far. It had something to do with trying to get the formatting finished for the Kindle edition of House. At any rate, I plan to spend more time making the rounds next week, now that I have the bulk of the work for House finished. Although, I didn't plan the timing, it seems to me that this is a good time for all of this (House becoming available for public consumption), since this is, theoretically, the purpose of the blogfest. Cool, huh? Interestingly enough, part of my participation in the Platform-building blogfest has included a re-evaluation of some of the blogs I already follow. What does that mean, you ask? It means I actually quit following some of them. I know! Horror of horrors! I exercised that "quit following" button. It's kind of a weird feeling. But! I just want you to know that I didn't do this indiscriminately. There were criteria. Things like it having been months and months since a post. I mean, if your not gonna post, there's nothing to follow anyway, right? Never responding to comments. And I don't just mean my comments. I mean if people leave comments but the author of the blog never responds to anything... well, let me just say you have to have a very, VERY interesting blog for me to follow you if you're not going to be involved with your followers. There were other things, but those were the main ones.

At any rate, the reason for dropping some is so that I have room to add more. heh Unfortunately, time is sort of finite, and I can only fit some many blogs into the time I have. Once I get that technology perfected for freezing time, I promise to follow everyone's blog. No, really, I do  promise! We're working on it. However, with the news that the Higgs boson particle probably doesn't really exist after all,  there may be some delays in the completion of the project.

Oh, and last (but not least), I received a blog award from Jennifer over at Serendipity's Library. The

I love Jennifer's blog. It always full of wacky fun, especially when she whips out Charlotte, the creepiest doll in the world. Check it out. I dare you.

And, now, I'm supposed to pass this one on to 5 other blogs with fewer than 200 followers and encourage them to do the same. So...

1. Has to be Rusty Webb. Even if he hadn't just done the cover art for my book, he'd be my pick for top slot. He always (well, pretty much always) has something interesting to say, even when he does things like title his posts "Most Boring Post Ever." And, really, he's just an all around nice guy who actually encourages dialogue in his comments.

2. Because she has a blog that is always full of useful information shared with excellent writing on the side, Alyssia Kirkhart over at Small World, Big Dreams. Really, her following does not reflect the quality of her blog.

3. Because she shares her Magic Eyes, Amanda Leigh Cowley. You'll have to stop by her place on the web to see what I mean.

And, well, actually, that's gonna be it. Everyone else I would award this to either already received it or has more than 200 followers. However, if I find 2 more blogs I think are deserving during the blogfest, I'll pass it on in a belated fashion.

That's it for me... for now, at least.